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Letter W Word Mark Logo
Image file: letter-w-wordmark-logo.gif
Our client from Arkansas manages a Broadcast Media Advertising Agency and approached us for assistance in creating a suitable logo. He purchased our Budget Package at $149 (USD). With this package, clients receive 3 concept designs to choose from.
The turn around time of all custom logo designs by Biz-Logo.com is 2 business days between each revision.
Since the name of the company starts with a W and the tag line with an M, our client suggested a brilliant idea, like the use of the W as prominent letter, with possibly the M incorporated as a shadow just below it.
A beautiful masterpiece was then born, by creating a very subtle mirror image of the M to form the W by combining two curves together, each curve a different color. A visual to where the eye sees the M not as a stand alone letter, but appears to flow from the W.
A combination of gray and red is used. Gray conforms - it is conventional, dependable and practical. It is a color of maturity and responsibility.
In color psychology red means energy, action and strength.
The name of the font is Eurostile LT ExtendedTwo (Bold) (ENU) and the colors are 100% PANTONE 186 C and 100% PANTONE 431 C.
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